A Simple Guide to Select the Best Self-Publishing Websites

• Nov 12, 2024
• 5 min read

• Tags: Self-Publishing

Self-publishing websites have revolutionized the publishing industry. These online platforms allow authors to publish, distribute, and sell books directly, giving them full control over the publishing process. In this blog, we’ve explored the important features of self-publishing websites. 

We’ve also explained how to choose the best self-publishing website for your book. So let’s begin by understanding the types of self-publishing websites! 

Three types of self-publishing websites 

This section includes websites that will help you to upload, market, and distribute your book. It also includes websites through which authors can promote audiobooks. 

Following are the 3 types of self-publishing websites: 

• • • Websites of book aggregators: These are sites that collect and distribute books to multiple retailers and libraries. For example, IngramSpark, Draft2Digital, etc. 
    • Websites of book retailers: These are self-publishing platforms where readers can browse, and purchase books directly. For example, Barnes & Noble, Apple Books, etc. 
    • Websites of educators: These sites often provide useful guides, courses, and practical strategies for teaching and learning self-publishing. For example, Self-Publishing School provides a marketing course for authors who self-publish their works. 

Ten features of self-publishing websites 

The following are the key aspects of self-publishing sites to help you compare various online platforms: 

1. Ebook and print-on-demand options 

• • • • • Many self-publishing platforms offer digital publishing in multiple formats, such as EPUB, MOBI, and PDF. 
        • Print-on-demand services provided by some self-publishing companies help to reduce inventory costs. 
        • Print-on-demand platforms often provide a range of customizable options such as different trim sizes, paper types, and cover finishes. 

2. Royalty structures 

• • • • • • Self-publishing platforms often offer higher profit margins compared to traditional publishing houses. This enables authors to retain a larger percentage of their book’s sales revenue. 
          • With author-controlled pricing, writers have the flexibility to set their own book prices and adjust them as needed to maximize profits or attract readers. 
          • Many self-publishing services offer competitive royalty rates, often ranging from 60% to 80% of the book’s list price for eBooks. 

3. Formatting and design tools 

• • • • • • Self-publishing websites often provide user-friendly eBook formatters and print layout templates. This makes it easier for authors to create professional-looking books. 
          • Many platforms also offer cover design tools or integrate with book cover design services. This enables authors to create eye-catching covers. 
          • Some self-publishing companies provide a wide range of customizable templates for various book genres and styles. This allows authors to select a design that best suits their book. 

4. Distribution channels 

• • • • • • Self-publishing websites often provide authors with access to major online retailers, such as Amazon, Barnes & Noble, Apple iBooks, and Kobo. 
          • Many platforms also offer distribution to physical bookstores through partnerships with wholesalers like Ingram and Baker & Taylor. 
          • Many self-publishing websites frequently provide international distribution options. This includes library distribution channels for both eBooks and print books. 

5. Marketing assistance 

• • • • • • Self-publishing websites often provide authors with the option to create an author profile page. 
          • Many platforms also offer integration with the author’s website and social media profiles. 
          • To help authors promote their books, some self-publishing companies provide access to promotional tools, such as the ability to offer temporary price reductions or free book promotions. Additionally, email marketing tools and advertising options are often available. 

6. Rights management 

• • • • • • Self-publishing websites allow authors to retain full rights to their work. This means that authors can choose to publish their books in multiple languages and markets. 
          • Many self-publishing websites also offer authors the option to enroll in specific programs for marketing. This can help to enhance book marketing and sales. 
          • Self-publishing websites often provide easy-to-understand contracts and terms of services. This ensures that authors have a clear understanding of their rights. 

7. Manuscript upload and management 

• • • • • • Self-publishing platforms typically provide user-friendly interfaces for uploading manuscripts. 
          • These platforms also offer effective management tools for different book editions, allowing authors to easily update and maintain their book’s content. 
          • Many self-publishing companies offer preview functions, enabling authors to see how their book will appear on various devices. 

8. Payment processing 

• • • • • • Many self-publishing sites offer secure systems for receiving royalty payments.
          • Payment systems often include multiple payment options, such as direct bank transfers, credit card payments, and popular online payment services like PayPal. This makes it convenient for authors to receive their earnings using their preferred method.
          • Detailed royalty reports and sales analytics are also provided by self-publishing websites. This gives authors a transparent view of their earnings. 

9. Customer support 

• • • • • • Self-publishing platforms often provide comprehensive guides and frequently asked questions (FAQs) sections. 
          • Various self-publishing companies offer direct customer support through various channels, such as email, chat, or phone. This allows authors to get personalized assistance with their specific questions or concerns. 
          • Many self-publishing platforms also offer community forums or discussion boards where authors can connect with fellow writers. 

10. Reporting and analytics 

• • • • • • Self-publishing platforms typically provide authors with access to real-time sales data across all distribution channels. This data often includes geographic sales breakdowns, enabling authors to identify which regions their book is most popular in. 
          • For eBooks, many self-publishing companies offer reader engagement metrics, such as page read and completion rates.  These metrics can help authors understand potential areas for improvement
          • Additionally, some platforms provide authors with detailed analytics on their marketing campaigns, such as click-through rates and conversion rates. 

How to select the best self-publishing website? 

Consider the following factors while selecting a self-publishing website: 

1. Print vs. eBook: Are you primarily focusing on eBooks, print books, or both? Some platforms specialize in one or the other.

2. Customization needs: How much control do you want over your book’s design, formatting, and cover? Some platforms offer more customization options than others.

3. Marketing support: Do you need help with marketing and promotion? Some platforms offer more marketing tools and services than others. 

4. Budget: How much are you willing to spend on publishing and marketing? Platforms vary in their pricing models and royalty rates.

5. Distribution network: Which retailers do they distribute to? Choose a self-publishing platform that makes your book reach millions of readers. 

6. Read user reviews: Look for feedback from other authors who’ve published similar books on these platforms.

7. Check rights and exclusivity: Understand any exclusivity requirements and ensure they align with your publishing strategy.

Practical tips 

1. Consider a hybrid approach: Use multiple platforms to reach a wider audience and maximize your sales.

2. Start with your eBook: If you’re unsure, start with an eBook platform like KDP or Draft2Digital. You can always expand to print later.

3. Select a self-publishing company: Consider partnering with self-publishing companies such as PaperTrue that not only upload your book on the chosen platform (e.g. Amazon KDP, Apple Books, Barnes & Noble Press) but also provide additional services like creating a copyright page for publishing. 

After comparing the top self-publishing websites, you can choose the best website for your book. At PaperTrue, we help authors at every step of self-publishing– from providing editing and proofreading services to formatting, eBook conversion, securing an ISBN, creating a book cover design, a promotional post, an author bio, and a video for book promotion. 

Reach out in case of any queries about our self-publishing services! 

Here are some more useful resources for you: 

• • • Top 10 Book Printing Services for Authors in 2024
    • What Is a Book Teaser and How to Write It: Tips and Examples
    • Self-Publishing Options for Writers
    • Quick Guide to Novel Editing (with a Self-Editing Checklist)
    • How to Market Your Book on Amazon to Maximize Sales in 2024

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Priya

Priya has a talent for academic research and enjoys simplifying complex topics. When she's not helping students improve their writing, she can be seen reading poetry, playing the harmonium, or learning classical dance.